Tallinn Dolls enters the fragrance world, Anu Saagim chosen as campaign face

Tallinn Dolls is making its debut in the perfume market with a fragrance called "Estonian Summer." Anu Saagim, a well-known figure in Estonian entertainment, was selected as the face of the new perfume campaign.

Tallinn Dolls has decided to expand its operations into the fragrance world and has launched its first perfume, called "Estonian Summer." The new fragrance promises to combine sparkle and lightness with depth and character, adding a touch of wildness to the mix.

Anu Saagim, considered one of the most prominent personalities in Estonian entertainment, was chosen as the face of the campaign. According to those involved, Saagim's persona aligns perfectly with the perfume's character-she embodies the blend of elegance and boldness that "Estonian Summer" aims to represent.

Tallinn Dolls has so far been known for its creative projects, but entering the perfume industry marks a new chapter for the brand. "Estonian Summer" is their first major venture into the fragrance market, and the campaign emphasizes domestic identity and the spirit of summer in Estonia.